Democratising AI in Marketing: From Startups to Enterprises—Level the Playing Field

Without targeted visibility, you might have noticed you may not be experiencing any new leads dropping by via the internet, despite your superb products or services. Search engine optimization (SEO) executed the right way is one of a few great tools that should be in your go-to-market strategy, as there is soo much noise and information out there. So if you are thinking growth and sustainability, you need a decent GTM.

Artificial intelligence in marketing is that additional superpower required. Personally, I have been involved in digital marketing for years, and as a digital marketer, I can honestly share we have always had a degree of AI in automations, but nothing like this current explosion! The best sessions we all sat in  at Traffic & Conversion over the years (the largest gathering of digital marketers in the world) in Sandiego never saw this coming!

Speed and Accuracy in Search Engine Rankings

Traditionally, improving a website’s Google ranking involved manual keyword research, on-page SEO adjustments, and technical fixes—a process that cost more and just too long to deliver. AI-driven SEO has ripped the ceiling on this process and is now affordable and accessible for almost anyone, as long as you know what moving parts to put together.

1. AI Powered Keyword Research and Strategy

At Great Business Platforms, my team uses AI tools for word research, like Semrush, Ahrefs, and Google’s AI algorithms, to optimize our clients online presence and positioning. These tools laser target predefined avatars and lead to easier conversion.

It also helps ensure your web content matches user intent; without this, a lot of resources and time are lost.

2. AI Optimized Content for SEO Success

Content is king, but AI-powered content optimization ensures that every piece of content is SEO-friendly and designed to rank high on Google.

With this AI Optimisation your business website will benefit from:

 Keyword placement

 Readability and content structure

 Search intent alignment

 Latent Semantic Indexing (LSI) keywords

Applying this and more sets you on the path of maximum visibility in the search engine world

3. AI Driven Technical SEO Fixes

Broken links, slow-loading pages, and duplicate content can negatively impact SEO rankings and Google search visibility. AI-powered platforms conduct automated domain checks,  and fixing technical SEO errors without human support.

If a lack of  “ AI “ Know how or a type of grey unsure energy surrounds this topic that’s exactly why I am writing this article and encouraging you to reach out to us.

Economics in Marketing:

 AI marketing tools have democratized access to high-level digital marketing automation, reducing costs while maximizing return on investment (ROI).

1. AI Reduces Time and Cost for Digital Growth

AI automates:

 SEO keyword research

 Data-driven content creation

 Website audits and technical SEO

Human driven content creation

This eliminates a lot of costs

2. AI Makes SEO Affordable for SMEs

Small businesses  can achieve enterprise-level SEO performance at a fraction of the spend  big corporations pay

3. Improved ROI with AI-Optimized Marketing

AI-powered conversion rate optimization (CRO) makes sure marketing efforts are highly targeted, reducing wasted ad spend and improving lead conversion rates.

Data-driven digital marketing allows businesses to:

 Optimize ad performance

 Reduce customer acquisition costs (CAC)

 Maximize organic traffic growth

For business owners, like you, I know every marketing pound must deliver results. AI marketing automation put together as a plan yields maximum returns and minimal costs

Start up , high growth or Big Business, We all agree marketing is a must, but I want you to remember once executed with the right tools:

AI accelerates SEO performance and marketing execution, meaning the right eye balls will see your products and services

AI enhances customer targeting with predictive analytics, meaning AI has studied businesses similar to yours and will point out and give you a heads up on what to do.

 AI-driven automation levels the playing field for startups and SMEs—meaning you don’t have to feel lost, grey or like the new kid on the 1st day of school; AI will help you show up for the right people to see and buy

I enjoy what I do, so writing this article on how AI can help Your business scale is a pleasure

I have used the word democratise in the title of this article because access to compete effectively in online marketing should not be dictated only by who has the big wallet and massive budget. AI-powered digital marketing tools are changing the game, making it possible for you to play this game as well

If your goal is to generate more leads, and grow your business with AI-powered marketing, respond to this article and let us help democratise AI in your business marketing for a fraction of the cost and in a fraction of time.

📩 DM me now to discover how AI can make your marketing much easier and get you to your higher cashflow faster.

Regards

Sam Onigbanjo

Great Business Platforms

sam@greatbusinessplatforms.com

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